Google AdWords Management - PPC

Google AdWords is Google's proprietary advertising product that places relevant ads next to the search results on a search engine. AdWords ads are displayed next to search results (normally on the right-hand side, but sometimes above the search results) when someone enters one of the keywords he or she identifies as relevant to someone's business. The top 3 Ads are also shown on selected partner sites.

Ads can appear both on the right hand side of the page, and occasionally above the search results. 1SEO.com is a Google AdWords Qualified Company, approved by Google to provide superior AdWords services to their customers.

Advantages of Google AdWords

• Get An Ad On The World's #1 Search Engine–Google
• Google AdWords Are Visible To 80% of the Users On the Internet
• Advertise To Potential Customers When They Are Searching For Products
• Reach A Wider Audience Than Any Other Medium
• Pay Only For Customers Who Click On Advertisements
• Specifically Target Internet Users Who Are Most Likely To Buy the Products
• Target Customers Geographically

Overview of PPC Management

• Account Creation and Campaign Management–Hassle-free Advertisements on Google Adwords
• Keyword Analysis and Ad Group Management–Use the Right Keywords in Distinguishable Groups to Create the Ultimate Keyword Strategy. Bid Management Includes Generous Keyword Limits.
• Landing Page and Multivariate Testing
• 24x7 Scheduling–Turn the Keywords On and Off, Adjust Bids for Different Times and/or Days.
• Advanced Web Analytics—Use Advanced Web Analytics to Learn and Optimize for Ongoing Improvements.
• Reporting and Consulting–Comprehensive Reports by Email. ROI Tracking Reports. Custom Reports.
• Geo & Demographic Targeting—Within 10 Miles of a Zip Code. Target Age, Gender, and More.
• All PPC Management is done in-house.